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ISSN: 2637-6679

Research and Reviews on Healthcare: Open Access Journal

Review Article(ISSN: 2637-6679)

A Study of Culture Noise Culture Noise Influence on Effective Communication between Health Care Providers and Patients in Ogume, Delta State, Nigeria

Volume 2 - Issue 2

Chinenye Nwabueze1* and Emmanuel Odishika2

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    • 1Department of Mass Communication, Chukwuemeka Odumegwu Ojukwu University, Nigeria
    • 2Department of Mass Communication, Novena University, Nigeria

    *Corresponding author: Chinenye Nwabueze, Department of Mass Communication, Chukwuemeka, Odumegwu Ojukwu University, Igbariam Campus, Anambra State, Nigeria

Received: May 23, 2018;   Published: May 31, 2018

DOI: 10.32474/RRHOAJ.2018.02.000131

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This research examined the preponderance of culture noise as barrier in the channel of communication between health care providers and patients. The primary objective of the study was to assess how cultural health beliefs influenced the effectiveness of communication between health care providers and patients at the Ogume Primary Health Care Centre in Ndokwa West Local Government Area of Delta State. A total of 134 respondents were purposively selected and studied in this work. The triangulation approach was adopted, using a combination of both survey and in depth interview methods. While the survey method used the instrument of questionnaire for data collection, the in depth interview used the interview guide. The theory of Reasoned Action provided the framework for the study. The results of the study showed that the contrariness in the cultural health beliefs of health care providers and patients negatively influenced the communication between both parties. Hence, majority of the respondents exhibited healthcare-default-behaviours such as non-adherence to doctor’s prescriptions, self-medication and outright resort to traditional medicine therapy. Therefore, the paper recommends, among others, adequate education of health care providers to make them knowledgeable about these cultural health beliefs in rural settings and their significance in achieving effective provider- Patient communication as a precursor to securing patients’ confidence, dependence and adherence to medical instructions.

Abstract| Introduction| Statement of Problem| Objectives of The Study| Research Questions| Operational Definition of Terms| Theoretical Framework| Literature Review| Area of Study| Population of Study| Sample Size and Sampling Technique| Data Presentation and Analysis| Data from Survey Method| Data From Indepth Interview| Discussion of Findings| Conclusion and Recommendations| References|